social media

OVERVIEW

As I scroll through Instagram, I am always coming up with ad ideas, the following are a few that I designed.

DESIGN APPROACH

I consider my work from the consumer's viewpoint. Why are they looking at this? Do they need it? Can they see themselves using it? Do they like the brand? I think answering these questions is key to boosting engagement and sales. The first step to answering these questions is to grab attention, so I design my ads to achieve that quickly.

Concept Patagonia ad - blackhole backpacks

Inspiration: Interconnectivity

Concept NEWBALANCE ad - Athletic Shoes

Inspiration: stained glass

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